Top 11 Private Label Eye Mask Manufacturers

As someone deeply immersed in the skincare manufacturing world, I’ve seen firsthand how a single well-crafted product—like an eye mask—can define a brand’s identity and open doors to lasting customer loyalty. Eye masks may seem like a small product, but they carry big expectations: instant results, soothing experiences, and visible benefits. That’s why, behind every bestselling eye mask, there’s a manufacturer who understands not just ingredients and formulations, but also the nuances of branding, packaging, consumer behavior, and speed-to-market.

The process of developing a private label eye mask goes far beyond simply applying serum to a hydrogel patch. It involves ingredient synergy, material science, compliance, branding, and packaging—all executed to perfection. A quality manufacturer must be able to bring together these elements seamlessly, offering not just production but strategic product development that aligns with a brand’s vision and values.

Different brands have different priorities. Some are looking for low minimum order quantities to test new concepts; others seek custom formulations with high-efficacy ingredients like caffeine, niacinamide, or peptides. Many want to integrate sustainable materials or emphasize clean beauty standards. A capable manufacturer should be able to meet these evolving needs while ensuring product consistency, safety, and timely delivery.

This curated list of the Top 11 Private Label Eye Mask Manufacturers is designed to provide clarity in a complex market. Each company featured here offers distinct advantages—be it innovation in formulation, design flexibility, speed-to-market efficiency, or turnkey private label services. Whether the goal is to launch a boutique skincare line or scale an existing brand’s offerings, these manufacturers represent some of the best options available for producing high-quality, customer-ready eye masks.

Understanding what each manufacturer brings to the table is the first step toward building a product that doesn’t just fill a shelf—but stands out on it.

Blackbird Skincare

Blackbird Skincare is a one-stop Chinese private label manufacturer specializing in premium eye masks, offering low MOQs, end-to-end services, and customized, clean formulations—ideal for startups seeking scalable, high-quality skincare solutions with branding and sustainability support.

• China 🇨🇳
• Hydrating Gel Eye Masks, Anti-Aging Eye Masks, Soothing and Cooling Eye Masks, Firming Eye Masks, 24K Gold Brightening Eye Mask, Retinol & Vitamin E Eye Mask, Firming Eye Mask, Plumping Eye Masks, Rejuvenating Eye Gels, Calming Eye Masks

As a skincare manufacturer myself, I know that bringing a product to life—from concept to shelf—requires more than just a formula. It takes a reliable, collaborative partner who can understand your vision, maintain consistent quality, and support your growth from the ground up. That’s exactly the kind of company we are at Blackbird Skincare.

We’re a one-stop private label skincare manufacturer based in China, specializing in high-quality facial care products including customized eye masks, alongside a wide range of body care, hair care, and sun protection solutions. At Blackbird Skincare, our mission is to help brands not just enter the market, but stand out in it—with clean, effective, and beautifully presented products that resonate with today’s conscious beauty consumers.

What truly sets us apart is that we’re not just product manufacturers—we’re brand builders. We’ve helped launch and grow over 747 skincare brands worldwide, offering everything under one roof: from formulation and R&D to packaging, labeling, and logistics.

Why Beginners Should Partner with Blackbird Skincare for Private Label Eye Mask Manufacturing? For entrepreneurs and emerging brands stepping into the skincare industry, the process of launching a new product—like an eye mask—can feel overwhelming. At Blackbird Skincare, we’ve designed our service model to remove those barriers and empower startups to succeed with confidence.

1. Small MOQs That Lower Inventory Risk: One of the first challenges a beginner faces is managing inventory without overextending on costs or stock. We offer a low minimum order quantity (MOQ) starting from just 1,000 pieces per SKU, which allows you to test your eye mask concept in the market with minimal risk. This flexibility helps new brands validate demand, gather feedback, and refine their strategy—without the pressure of large-scale commitments.
2. One-Stop Solution from Product to Packaging: We handle everything in-house, which means you don’t have to coordinate with multiple suppliers. From formulating custom eye mask serums—whether hydrating, anti-aging, depuffing, or brightening—to designing the eye patch shape, material, and packaging, we do it all. You can also choose from custom labels, tags, jars, sachets, and boxes, making your product launch seamless and brand-aligned.
3. High-Quality, Customizable Formulations: Whether your target audience prefers cooling gel patches, hydrogel masks, or biodegradable sheet-based eye masks, we have the technical know-how and R&D expertise to deliver functional and safe formulations. Our strict internal quality checks exceed industry standards, and every formula can be tailored to include targeted actives like caffeine, hyaluronic acid, collagen, peptides, or botanical extracts. We bring your idea to life while ensuring performance, stability, and regulatory compliance.
4. Transparent Pricing and Scalable Savings: For beginners concerned about costs, we provide clear pricing models and attractive tiered discounts as you scale. The more your brand grows, the better your margins become with us. That means you don’t need to switch manufacturers later—we’re built to grow with your business, not against it.
5. Creative & Collaborative Brand Development Support: Unlike traditional manufacturers that simply fulfill an order, we work as an extension of your team. We take time to understand your target audience and branding goals so that we can co-create a product line that reflects your identity. Whether you bring a full concept or just an idea, our product development team is here to help you build something uniquely yours.
6. Ethical and Sustainable Approach: Today’s consumers expect more than just results—they expect responsibility. Our production processes are built around minimizing waste, avoiding unnecessary packaging, and using responsibly sourced ingredients wherever possible. We actively encourage brands to explore sustainable packaging options and build product lines that are as kind to the planet as they are to skin.
7. Proven Results and Trusted by Over 700+ Brands: We’ve supported over 747 skincare brands globally, and our clients range from influencer-founded startups to boutique spa lines. We are proud of our reputation for responsiveness, integrity, and manufacturing excellence, and it’s our priority to make sure every brand—no matter how new—feels supported, heard, and confident at every step.

As a manufacturer who understands what it’s like to be on the other side of the table, I can confidently say that Blackbird Skincare is more than a supplier—we’re a launch partner. Our job isn’t just to make eye masks. It’s to help you create products that connect with your customers, reflect your brand values, and earn repeat sales through quality and innovation.

With our low MOQs, end-to-end manufacturing solutions, and flexible, creative support, we make it possible for beginners to build a skincare brand that truly stands out—starting with something as simple and powerful as a private label eye mask. Whether you’re just beginning or ready to scale, we’re ready to walk that journey with you.

Trilogy Laboratories

Trilogy Laboratories is a U.S.-based GMP-certified skincare manufacturer providing small-batch, clinical-grade eye masks and turnkey private label services—perfect for beginners needing expert guidance, premium formulations, and regulatory-compliant, spa-ready product development.

• United States 🇺🇸
• Moisturizing Eye Masks, Soothing Eye Masks, Brightening Eye Patches, Anti-Aging Eye Patches, Plumping Eye Masks, Cooling Eye Masks

As a fellow skincare manufacturer, I’m always observing the movements of reputable peers in our industry—especially those who share the same commitment to quality, formulation science, and helping brands grow from the ground up. In that spirit, Trilogy Laboratories caught my attention as a standout U.S.-based partner for those looking to develop private label eye masks. After analyzing their capabilities in depth, I can say with confidence that Trilogy Labs represents an excellent choice for beginners who are entering the skincare space and seeking a manufacturing partner who provides both premium quality and comprehensive support.

Trilogy Laboratories, based in Florida, positions itself as a full-service manufacturer offering both private label and custom skincare production. Their model is particularly appealing to new brands because it blends small-batch manufacturing with high-end product quality, all under a framework of strict ISO 22716 GMP certification. Their formula library covers a wide range of skincare products—cleansers, serums, masks, moisturizers, and more—but it’s their focused eye care line, combined with their personalized support, that makes them an ideal partner for brands looking to launch eye masks.

Why Beginners Choose Trilogy Laboratories for Private Label Eye Mask Manufacturing? For beginners stepping into skincare, creating a private label eye mask can feel daunting. Trilogy Laboratories makes the journey easier by offering expert guidance, flexible production, and ready-to-launch solutions tailored for new brands.

1. Tailored Support for Small and Emerging Brands: What immediately stands out about Trilogy is their emphasis on helping small businesses, estheticians, and influencers bring their ideas to life. They aren’t solely focused on large-scale retail clients. Their website, messaging, and product offerings are designed to empower professionals who are taking their first step into branding. This is particularly important for beginners who may feel overwhelmed by the manufacturing process. Trilogy provides the right balance of handholding and professional guidance, from product selection to packaging and labeling support, helping clients move forward without needing a deep manufacturing background.
2. GMP ISO 22716 Certified Quality Assurance: For any brand—especially a new one—quality and trust are everything. Trilogy’s ISO 22716 certification speaks volumes about their operational standards. This certification ensures their entire process, from sourcing raw ingredients to final packaging, is audited and compliant with international cosmetic manufacturing standards. For beginners, this means peace of mind. You know your eye mask product will meet regulatory requirements and reflect well on your brand from day one, minimizing risks around compliance or customer dissatisfaction.
3. High-Performance Eye Care Formulations: From the manufacturer’s product portfolio, it’s clear that eye care is a strong suit for Trilogy. They emphasize active, results-driven formulations, including products like the well-loved “Majic Eyes,” which has been specifically praised by users for reducing tired appearance and bringing brightness back to the under-eye area. As a manufacturer myself, I understand how important it is to offer products that do more than just feel good—they must deliver visible results, especially in the competitive eye care category. Trilogy formulates with powerful actives and clean ingredients, making their products suitable for both clinical and spa environments. That’s exactly the type of offering beginners need to launch with confidence.
4. Small-Batch, Freshly Made Production: One of the recurring issues for early-stage skincare brands is dealing with minimum order quantities that are too high, or receiving stale inventory that’s been sitting in a warehouse. Trilogy solves both problems with their small-batch, made-to-order model. This not only ensures your eye masks are fresh and potent, but also helps brands avoid waste and manage cash flow better—critical factors when launching a new line. It’s a model that’s built for flexibility and long-term growth.
5. Turnkey Private Label & Branding Assistance: Beginners often underestimate how much work goes into packaging, compliance labeling, and presentation—especially in the eye mask segment, where aesthetics and shelf appeal matter greatly. Trilogy offers full-service support, from pre-formulated products to packaging guidance and label design assistance, helping new brands go from concept to finished product with minimal friction. This is the kind of hands-on, detail-oriented help that most large manufacturers simply don’t offer, and it’s a huge win for any newcomer trying to keep overhead low while getting professional-level results.
6. Deep Understanding of Professional Channels: Trilogy’s clientele includes med spas, dermatologists, estheticians, plastic surgeons, and beauty influencers—a clear indicator that they understand both retail and professional product needs. For beginners, especially those coming from clinical or service-based backgrounds, it’s a significant advantage to work with a manufacturer who knows how to formulate products that perform well in treatment rooms and at-home routines alike. It also means Trilogy understands how to support products that must deliver visible results quickly, which is critical for something like an eye mask where consumers expect instant improvement in puffiness or dark circles.

As a fellow manufacturer, I truly appreciate when a company builds its model around accessibility, quality, and genuine partnership. Trilogy Laboratories does exactly that. Their combination of premium formulations, small-batch production, ISO-certified processes, and branding support makes them one of the few U.S. manufacturers who are truly beginner-friendly without compromising on quality.

For aspiring skincare entrepreneurs who want to enter the market with a high-impact, fast-moving product like eye masks, Trilogy offers everything you’d hope for in a manufacturer: reliability, innovation, flexibility, and personalized service. They understand how to turn a skincare idea into a tangible, beautiful, results-driven product—and more importantly, they make that process approachable for new brands. From my perspective as someone in the same industry, I see Trilogy not as a competitor, but as a solid, trustworthy partner for anyone looking to launch with confidence.

Ariel Cosmetic

Ariel Cosmetic offers beginner-friendly, full-service private label skincare manufacturing in China with low MOQs, free packaging design, 3000+ ready formulas, and 24/7 support—making it an ideal partner for startups launching high-quality hydrogel eye masks globally.

• China 🇨🇳
• Strawberry Eye Mask, Green Tea Hydrogel Eye Mask, 24K Gold Hydrogel Eye Mask, Rose Lightening Hydrogel Eye Mask, Firming Hydrogel Eye Mask, Charcoal Detoxifying Hydrogel Eye Mask, Algae Nourishing Hydrogel Eye Mask

As a fellow skincare manufacturer, I know how important it is—especially for emerging brands—to find a partner that offers more than just production. A great manufacturer doesn’t just produce your product; they help shape your vision, reduce your operational load, and ensure your long-term success. That’s exactly the kind of value I see in Ariel Cosmetic.

Based in Guangzhou, China, Ariel Cosmetic has been in the skincare manufacturing industry since 2014. They specialize in OEM and ODM private label services for a wide range of skincare products including eye masks, facial creams, serums, lotions, and toners. What caught my attention, especially as someone who understands the behind-the-scenes challenges of manufacturing, is how Ariel focuses on being a full-service partner—not just a product provider. From formulation to packaging, sampling, warehousing, and logistics, they offer an all-in-one solution that’s ideal for startups with limited internal resources.

Why Beginners Should Partner with Ariel Cosmetic for Private Label Eye Mask Manufacturing? For skincare startups focused on eye masks—a fast-growing and competitive niche—choosing the right manufacturer is key to balancing product quality, speed to market, and cost-efficiency. Ariel Cosmetic checks all the boxes, especially for brands entering the market for the first time.

1. One-Stop Manufacturing for Skincare Brands: One of Ariel’s biggest advantages is their ability to manage the entire lifecycle of a product under one roof. Their services include formula development, packaging design, material sourcing, product manufacturing, branding, and logistics management. For a beginner, this means you don’t need to coordinate with multiple suppliers or designers—everything is integrated. This significantly reduces both lead times and costs, while improving communication and overall project efficiency.
2. 3000+ Mature Formulas, Including Targeted Eye Care Solutions: Ariel offers access to over 3000 pre-developed skincare formulas, covering virtually every product type—including eye masks designed for dark circles, puffiness, hydration, and anti-aging. These formulations have already been tested for stability and efficacy, which allows new brands to launch products faster and with greater confidence. If you’re interested in creating something more personalized, they also support custom formulations tailored to your brand’s target demographic and goals.
3. Flexible MOQs Ideal for Startups: One of the key challenges for new businesses is minimum order quantity (MOQ). Ariel offers low MOQs for private label orders, making it much easier for beginners to test the market without the risk of large inventory commitments. For stock formulations with standard packaging, the MOQ can start as low as a few hundred pieces, which is rare in the OEM/ODM space and incredibly startup-friendly.
4. Free Design, Sampling, and Warehousing Support: What I find particularly thoughtful about Ariel’s approach is their value-added services that are specifically designed to support small and growing businesses. They provide free packaging design and product sampling, which helps brands avoid upfront costs that typically come with product development. Even better, they offer free warehousing services, which is a huge advantage for brands that are not yet ready to handle inventory storage or are preparing for peak sales seasons. These services demonstrate that Ariel understands what startups truly need to get off the ground smoothly.
5. Packaging Solutions that Strengthen Brand Identity: Ariel isn’t just producing eye masks—they’re helping brands create market-ready, beautifully packaged products. They offer custom inner and outer packaging design, including surface treatment options that make products stand out on retail shelves or e-commerce platforms. For the eye mask category, where aesthetic presentation and user experience are key selling points, having such custom packaging flexibility is a real asset.
6. International Certifications and Compliance Standards: For brands planning to enter international markets such as the EU or North America, product compliance is non-negotiable. Ariel is ISO22716, GMPC, FDA, and Sedex certified, giving their partners the confidence that all products meet international safety and quality standards. This ensures smooth entry into Amazon, retail, or cross-border eCommerce channels, and reduces the legal risks associated with poor regulatory compliance.
7. 24/7 After-Sales and Consultation Support: Another strength I noticed—and appreciated as someone who works with overseas clients—is their commitment to customer support. Ariel offers 24/7/365 after-sales assistance and assigns one-to-one project consultants to each customer. This kind of high-touch support is invaluable for beginners who often need quick answers and extra guidance during their first few production cycles.

As a manufacturer myself, I’ve seen how difficult it can be for new skincare brands to bridge the gap between product idea and retail launch. Many are overwhelmed by formulation complexity, packaging decisions, production timelines, and compliance requirements. That’s why I believe Ariel Cosmetic offers a rare combination of scalability, support, and product innovation that makes them especially well-suited for beginners.

Their ready-made eye mask formulations, low order quantities, free design and warehousing, and comprehensive end-to-end manufacturing service make them an ideal private label partner—not just for production, but for long-term brand development.

If you’re planning to launch or expand your eye mask product line and need a manufacturer that understands both the technical side of skincare and the real-world needs of entrepreneurs, Ariel Cosmetic is a name worth considering.

Biocrown

Biocrown is a Taiwan-based OEM/ODM skincare manufacturer with nearly 50 years of experience, offering turnkey eye mask solutions backed by ISO22716 and GMP certifications, global export readiness, and full-service customization—ideal for brands seeking trusted, scalable, and compliant manufacturing.

• China 🇨🇳
• Brightening Eye Mask, Soothing Eye Mask, Hydrating Eye Mask, Anti-Aging Eye Mask, Firming Eye Mask, Plumping & Moisturizing Eye Mask

As someone in the skincare manufacturing industry, I’ve come to appreciate that true value in OEM partnerships doesn’t come just from machines and MOQs—it comes from experience, precision, and a deeply embedded understanding of brand-building. That’s why Biocrown Biotechnology Co., Ltd., a Taiwan-based manufacturer with over 47 years of experience, caught my attention.

Founded in 1977, Biocrown has earned its reputation as one of Asia’s most respected OEM/ODM skincare and cosmetics manufacturers, especially known for its custom-formulated skincare products, including eye masks, sheet masks, serums, creams, and lotions. Their longevity and global partnerships speak volumes—they’ve been exporting beauty solutions across the world for over two decades, adhering to ISO22716 and GMP quality systems.

For a fellow manufacturer like me, it’s easy to recognize the kind of structured excellence Biocrown operates on. Their ability to seamlessly integrate R&D, packaging, custom formulation, and international logistics makes them an exceptional partner—not just for big brands, but also for beginners venturing into private label skincare.

Why Beginners Should Partner with Biocrown for Private Label Eye Mask Manufacturing? For emerging skincare brands, particularly those entering the eye mask market, it’s critical to work with a manufacturer who brings depth of expertise, operational flexibility, and turnkey solutions. Biocrown offers all of that—and more—with an infrastructure that supports brands from product idea to global shelf.

1. Nearly Five Decades of Skincare Manufacturing Expertise: Biocrown’s history stretches back to 1977, giving them nearly 50 years of hands-on formulation, production, and export experience. This longevity reflects not only technical know-how but also an ability to adapt to evolving skincare trends, consumer preferences, and international compliance standards. For beginners who may be unsure about product positioning or regional regulations, this kind of stability is incredibly reassuring.
2. Full OEM/ODM Integration with End-to-End Project Management: Unlike manufacturers that require multiple third parties for product development, Biocrown offers a one-stop solution that covers everything—R&D, packaging design, raw material sourcing, production, quality control, and regulatory guidance. Their process includes on-site project management, which ensures smooth coordination from concept to delivery. For startups without in-house teams, this kind of integration helps minimize costs, reduce errors, and accelerate time to market.
3. High-Quality Eye Mask Formulations Tailored to Market Needs: Biocrown specializes in custom-formulated skincare, and their product lines include hydrating eye masks, anti-wrinkle patches, brightening under-eye treatments, and more. These formulations are developed and refined by an in-house R&D team, using performance-tested active ingredients that cater to specific skin concerns. Whether the brand is focused on anti-aging, hydration, or blue light protection, Biocrown offers the scientific resources to create products that are both effective and commercially viable.
4. ISO22716 & GMP Certified Manufacturing Standards: One of the biggest concerns for new brands is ensuring product safety, compliance, and global export readiness. Biocrown operates under strict Good Manufacturing Practices (GMP) and is certified with ISO22716, making their production suitable for major markets including Europe, North America, and Southeast Asia. Beginners working with Biocrown can enter regulated markets without facing quality-related setbacks, giving them a stronger foundation for growth and consumer trust.
5. Value-Driven Customization and Design Services: A successful skincare product is as much about formulation as it is about packaging and branding. Biocrown doesn’t just produce—they help build your brand. They offer full customization of product texture, scent, active ingredients, and outer packaging design, all tailored to the brand’s positioning and target audience. For the eye mask category, where visual appeal and luxury perception heavily influence buying behavior, this kind of detail-oriented customization is a competitive edge.
6. Support for Both High-End and Mass Market Positioning: Many beginners struggle with choosing their brand’s price tier—should they go for luxury, clinical, or accessible skincare? Biocrown is one of the rare manufacturers that has experience serving both premium and mass-market brands, allowing new companies to test their ideas across multiple price segments. Their flexible production setup can support small batches for pilot launches as well as larger runs for retail distribution.
7. Global Market Knowledge and Export Experience: Biocrown isn’t new to international trade. Their products are already sold across Europe, the Americas, Southeast Asia, and the Middle East, and they’ve participated in global beauty expos for years. For beginners planning to sell across borders—on Amazon, Shopify, or through regional distributors—this means logistics, documentation, and compliance are already built into Biocrown’s system, saving time and avoiding costly mistakes.

As a fellow manufacturer, I admire Biocrown’s precision, heritage, and professionalism. In an industry flooded with short-term operators and low-commitment factories, Biocrown brings long-term partnership thinking to every client they work with. They’re not just filling jars—they’re helping brands design, scale, and thrive in the competitive skincare world.

For beginners especially, Biocrown offers the rare combination of legacy, flexibility, and global acumen. Whether you’re developing your first under-eye mask line or expanding into new skincare formats, their team provides the structure, science, and support needed to launch with confidence. If I were advising a new brand today, Biocrown would absolutely be on my shortlist of trusted partners.

ProCosmeticsOEM

ProCosmeticsOEM is a China-based skincare manufacturer offering natural, eco-friendly eye mask solutions with low MOQs starting at 200 units, rapid production, and complete OEM/ODM services—perfect for startups seeking affordable, clean, and scalable private label eye care products.

• China 🇨🇳
• Hyaluronic Acid Hydrating Eye Mask, Collagen & Peptide Anti-Aging Eye Mask, 24K Gold Brightening Eye Mask, Caffeine & Green Tea Eye Mask, Retinol & Vitamin E Eye Mask, Aloe Vera & Chamomile Soothing Eye Mask, Snail Mucin Rejuvenating Eye Mask

As someone who works closely with skincare product manufacturing on a daily basis, I can quickly tell when a supplier truly understands not just the science of formulation, but also the business realities that emerging brands face. That’s the exact impression I got when reviewing ProCosmeticsOEM, a China-based OEM/ODM private label cosmetics manufacturer with over 10 years of experience in delivering customized skincare and personal care solutions.

What makes ProCosmeticsOEM stand out is its unwavering focus on accessibility, sustainability, and full-service solutions. Whether you’re launching a face serum, a men’s grooming product, or—as we’re focusing on here—an eye mask line, this company is set up to serve clients across different brand sizes, price points, and product categories. Their low MOQs, eco-friendly values, and fast production cycles give startups a clear path to get from concept to shelf, affordably and efficiently.

Why Beginners Should Partner with ProCosmeticsOEM for Private Label Eye Mask Manufacturing? For those stepping into the beauty industry for the first time—especially in a high-demand category like eye care—it’s vital to find a manufacturer that not only produces quality goods, but also helps you launch smoothly, quickly, and with brand credibility. ProCosmeticsOEM is uniquely built for this kind of partnership.

1. One-Stop Customization for Eye Mask Products and More: ProCosmeticsOEM positions itself as a true one-stop manufacturer. From formulation development and private label branding to packaging, certification, and global shipping, they manage every step of the product creation journey. This is incredibly valuable for beginners who may not have internal teams for design, compliance, or packaging sourcing. For eye masks in particular, where functionality (hydration, de-puffing, firming) and presentation (sheet type, hydrogel feel, packaging appeal) are key, ProCosmeticsOEM provides the complete toolkit to launch a standout product.
2. Low MOQs That Minimize Risk for New Brands: A major barrier for startups entering the skincare market is high minimum order quantities (MOQs) that tie up cash flow and inventory space. What impressed me most about ProCosmeticsOEM is their remarkably low MOQ starting from just 200 units per product—including eye masks. This opens the door for brands to test the market, launch limited edition collections, or begin with niche target audiences, all without the financial pressure of committing to massive inventory volumes.
3. 100% Natural Ingredients with Market-Ready Formulas: Today’s consumers are looking for products that are not only effective but also clean, natural, and safe—especially in delicate areas like under the eyes. ProCosmeticsOEM uses carefully selected, natural ingredients across their private label lines. Their eye care formulations are focused on reducing puffiness, minimizing dark circles, and improving hydration, and are suitable for a variety of skin types. For new brands building a “clean beauty” identity, this level of transparency and quality assurance is a strong brand asset.
4. Speed and Global Delivery with Operational Efficiency: Startups often face long waiting periods when dealing with manufacturers. ProCosmeticsOEM has optimized for speed and flexibility. Their 30,000m² GMP-certified facility enables fast turnaround times while maintaining quality. Coupled with their global logistics infrastructure, they are already shipping to clients in over 100 countries, which gives new brands confidence in international scalability and timely product launches—two factors that are essential when you’re competing in a trend-sensitive category like eye care.
5. Dedicated OEM/ODM Services with High-Touch Support: Many beginners need more than just a factory—they need a consultative partner. ProCosmeticsOEM’s OEM/ODM support is tailored to provide full project assistance. From initial idea validation and formula customization to packaging design and regulatory documentation, they help bridge the knowledge gap for first-time brand owners. For eye masks, this means you can tweak shape, materials (sheet or hydrogel), active ingredients, and scent, and then wrap it in branding that fits your exact vision.
6. High-Capacity Production Backed by Quality Standards: Despite being beginner-friendly, ProCosmeticsOEM operates with a mass-market production scale. They produce up to 1,500 tons per month, making them capable of growing with you as your brand scales. This is a critical long-term consideration: working with a manufacturer that can handle both small batch launches and large-volume retail orders saves the hassle of switching factories mid-growth. And with their dust-free workshops and strict quality control systems, product consistency is not sacrificed for speed.
7. Competitive Advantage Through Sustainability and Cost Efficiency: It’s clear that ProCosmeticsOEM is building not just products, but brands with purpose. They integrate eco-conscious values, such as natural ingredient sourcing and recyclable packaging options, helping brands position themselves as responsible players in the beauty space. And with their cost-effective operations, brands can maintain healthy margins—something that’s often overlooked in early-stage planning.

As a fellow manufacturer, I often evaluate suppliers not just on capacity or capabilities—but on how easy they make it for a brand to grow. ProCosmeticsOEM gets it right. Their system is efficient without being rigid, fast without compromising quality, and beginner-friendly without lacking professionalism.

Their support for low MOQs, fast production, full-service OEM/ODM, global shipping, and natural ingredient transparency makes them a compelling partner for anyone launching a private label eye mask product. Whether your brand is built around sustainability, self-care rituals, or targeted skincare performance, ProCosmeticsOEM can bring it to life—without overwhelming you with complexity or cost.

If I were advising a startup in the eye care niche, ProCosmeticsOEM would be at the top of my recommended list—not just for their capabilities, but because they operate with the kind of clarity and care that new businesses truly need.

TaikiUSA

TaikiUSA is a science-led U.S. manufacturer specializing in high-performance eye masks, combining material science, customization, and end-to-end support to deliver effective, comfortable, and brand-differentiated skincare solutions for startups aiming to enter the premium wellness market.

• United States 🇺🇸
• Moisturizing Eye Masks, Soothing Eye Masks, Brightening Eye Patches, Anti-Aging Eye Patches, Calming Eye Masks, Firming Eye Masks

As someone in the skincare manufacturing industry, I’m always looking to understand what distinguishes a truly capable OEM/ODM partner—especially when it comes to a product segment as sensitive and result-driven as eye masks. When I came across TaikiUSA, it was clear that they are not just another contract manufacturer. They are a science-led, design-forward, and globally connected partner that delivers custom, high-performance beauty solutions with measurable results.

With a legacy built around innovation, formulation science, and application expertise, TaikiUSA operates at the intersection of skincare, material technology, and user experience. Their product development capabilities are especially refined in masks and patches, including eye masks that are engineered to deliver actives effectively while providing a premium application experience. Whether it’s for puffiness, dark circles, or hydration, TaikiUSA helps brands develop targeted, high-efficacy eye treatments backed by real R&D.

Why Beginners Should Partner with TaikiUSA for Private Label Eye Mask Manufacturing? For startups or emerging beauty brands, entering the skincare market—particularly in a saturated niche like eye masks—can feel overwhelming. You need a manufacturer who not only understands formulation and materials but also supports your growth with flexible, science-backed, and brand-worthy solutions. TaikiUSA offers exactly that.

1. Deep Expertise in Mask & Patch Manufacturing: Unlike generalist manufacturers, TaikiUSA brings specialized experience in eye-area products, thanks to their broader capability in custom skincare patches and sheet masks. They don’t just offer stock formulations—they partner with you to develop eye masks with optimized adhesion, comfort, and delivery efficiency, all while maintaining the delicate balance needed for the under-eye area. This is crucial for any brand looking to differentiate through performance and experience.
2. A Science-Driven Development Process: One of the most impressive aspects of TaikiUSA is their strong foundation in science. Their team draws from material science, microbiology, and skincare R&D, ensuring that each product is built not only to look good but to work effectively and safely. This matters even more with eye masks, where precision in formulation and safety is non-negotiable. Their use of proven ingredients, advanced delivery mechanisms, and efficacy testing helps ensure that your product performs—and builds trust with consumers.
3. Customization That Goes Beyond Packaging: In many private label settings, customization is limited to packaging and fragrance. TaikiUSA goes beyond that. Their approach to customization includes texture, shape, substrate material, serum formulation, and application format. This is particularly valuable for eye masks, where brands often want a signature feel or look, whether it’s a hydrogel finish, biocellulose base, or a two-part delivery patch. TaikiUSA empowers brands to develop distinctive products that match their identity and customer expectations.
4. End-to-End, Consultative Support for Brand Owners: One thing I appreciate as a fellow manufacturer is when a production partner actually acts like a partner. TaikiUSA offers end-to-end support, from ideation and design to manufacturing and delivery. They emphasize collaboration and consultation, especially helpful for beginners who are navigating the product development lifecycle for the first time. This includes support for regulatory requirements, packaging optimization, and even sustainability practices.
5. Strong Emphasis on Application Performance: TaikiUSA isn’t just focused on the “what,” but also the “how.” Their entire product philosophy centers around the application experience—how it feels to wear the product, how easily it fits into a consumer’s routine, and how effective it is at delivering results. In eye masks, where fit, slip-resistance, and serum retention are all key performance factors, this kind of thinking is what leads to products that consumers actually love to use—and re-order.
6. Built for Scalable Growth, With Global Capabilities: Whether you’re starting small or aiming for retail distribution, TaikiUSA has the production scalability and global logistics support to help you grow. With certified manufacturing facilities worldwide and deep experience in handling regulatory compliance across different markets, they can take a niche idea and turn it into a globally distributed SKU. That’s a level of reliability many beginners will need as their brand gains traction.

As a fellow manufacturer, I know how important it is to choose a partner that understands the nuances of a product category, especially something as sensitive and technical as eye masks. TaikiUSA is not just manufacturing face masks in bulk—they are crafting high-performance, science-driven skincare experiences, with the application expertise and material knowledge to back it up.

Their consultative approach, focus on scientific efficacy, customization capabilities, and commitment to sustainability make them a standout choice for any brand looking to launch a serious private label eye mask line. For beginners, this means you’re not only getting a product—you’re gaining a partner who helps de-risk your development process and elevate your brand from the start.

If you’re thinking of launching eye masks that customers will genuinely feel and see results from, TaikiUSA is absolutely a manufacturer worth building with.

Pixi Beauty

Pixi Beauty blends skincare and cosmetics with gentle, botanical-rich eye masks and patches, offering trusted, multi-tasking formulations that emphasize skin health, user experience, and aesthetic appeal—serving as a product strategy model for beginner brands entering the private label eye care market.

• United States 🇺🇸
• Depuffing Eye Patches, Moisturizing Eye Masks, Soothing Eye Masks, Smoothing Eye Masks, Brightening Eye Patches, Calming and Replenishing Hydrogel Patches, Nourishing Rose-infused Hydrogel Patches

As someone with years of experience in the manufacturing side of the beauty industry, I have long admired brands that combine skin health with cosmetic elegance—and Pixi Beauty is one of the best examples of that philosophy in action. Founded over 25 years ago by Petra Strand, Pixi is not just a cosmetics brand—it is a pioneer in skin-loving, multi-tasking formulations that bridge the gap between skincare and makeup. What sets them apart is their consistent focus on gentle, botanical-based ingredients, designed to bring out the skin’s natural glow while delivering real performance.

Pixi’s product line covers a wide range of tonics, serums, moisturizers, face masks, and eye treatments, all of which are formulated with cruelty-free and vegan ingredients. Their Glow Tonic has become iconic in the skincare community, while products like the DetoxifEYE eye patches and the Roll-On DetoxifEYE Serum exemplify their strength in the eye care category—particularly relevant to anyone researching eye mask manufacturing opportunities. Pixi also has a strong retail and D2C presence, an extensive product development strategy rooted in real consumer needs, and a brand ethos that values simplicity, functionality, and self-care.

Why Beginners Should Partner with Pixi Beauty for Private Label Eye Mask Manufacturing? For new entrants to the skincare market, especially those aiming to launch eye masks or under-eye skincare treatments, Pixi Beauty serves as a role model for product strategy, brand identity, and market alignment. Their approach provides valuable insight into what makes a product not only successful but long-lasting and beloved by consumers.

1. Proven Expertise in Eye Treatment Products with Strong Consumer Trust: Pixi has built a solid reputation in eye care, most notably through their bestselling DetoxifEYE hydrogel patches and the recently launched Roll-On DetoxifEYE Serum. These products are not only clinically inspired but also consumer-validated, showing that Pixi understands the importance of efficacy paired with a luxurious user experience. As a manufacturer myself, I see this as a textbook case of how to create products that balance comfort, function, and market trend alignment—an invaluable blueprint for any brand just starting out.
2. Emphasis on Gentle, Skin-Loving Ingredients: Pixi’s formulations consistently center around botanical extracts, vitamins, and soothing agents like caffeine, hyaluronic acid, and peptides—ingredients that have proven appeal in the eye care space. For beginners considering a private label eye mask, studying Pixi’s ingredient philosophy is a great way to understand consumer expectations in the clean beauty space. These are products that deliver results without compromising skin health, a quality that builds long-term brand loyalty.
3. A Masterclass in Branding and Product Presentation: Pixi’s signature mint green and rose gold packaging, along with its soft, glowing brand visuals, communicate clarity, comfort, and quality. They’ve created a brand universe where skincare feels both aspirational and accessible—which is precisely what emerging brands should aim for. When I look at Pixi’s presentation, I’m reminded how crucial packaging, storytelling, and user experience are to making a product feel premium, even when it’s priced affordably.
4. Success with Multi-Use, Consumer-Focused Products: Pixi doesn’t create “just another product.” Each item is designed to fit into the consumer’s real-life routine. Their eye masks, for example, aren’t just about hydration—they’re about de-puffing in the morning rush, reviving the skin after late nights, and prepping for a fresh makeup application. As manufacturers, we can learn from this by developing products that solve practical problems and slot effortlessly into a busy lifestyle—particularly appealing for new brands targeting the wellness-conscious consumer.
5. Strong Retail Presence and Community Engagement: From its beginnings in London to its global retail distribution and direct-to-consumer channels, Pixi has cultivated a brand that feels both boutique and mainstream. Their loyalty program, influencer collaborations (including the Pixi + Hello Kitty collection), and consistent content creation show how important community-building is for brand growth. For beginners in the private label world, this demonstrates the importance of not just making great products but also building a connected brand ecosystem around them.

A Pixi is not a contract manufacturer themselves, understanding how they operate can guide beginners in choosing the right product types, formulations, and visual strategies when working with OEM/ODM partners.

If you’re a new brand looking to launch a private label eye mask, studying brands like Pixi can help clarify not only what to create, but how to position it for success. Their journey is proof that when skincare is built on real benefits, aesthetic simplicity, and emotional connection, it resonates for years to come.

Seoul Mamas

Seoul Mamas is a U.S.-based private label manufacturer blending Korean skincare innovation with accessible OEM services, offering custom eye masks, clean formulations, and end-to-end development support—ideal for beginners launching K-beauty-inspired eye care lines with premium quality and U.S.-based communication.

• United States 🇺🇸
• Moisturizing Eye Masks, Anti-Aging Eye Patches, Soothing Eye Patches, Firming Eye Masks, Revitalizing Eye Masks

As a fellow manufacturer in the skincare industry, I’m always paying attention to who’s doing things right—especially in the ever-evolving world of K-beauty-inspired private label products. One standout name in this space is Seoul Mamas, a U.S.-based company founded in St. Louis, Missouri, that partners with Korean labs and production teams to craft custom private-label skincare, beauty, and wellness products for brands across the globe. What makes Seoul Mamas especially compelling is their fusion of Korean skincare innovation with Western business accessibility, something that many of us in the manufacturing space deeply appreciate.

Their offerings go far beyond traditional sheet masks. Seoul Mamas manufactures eye patches, hydrogel masks, serums, essences, toners, moisturizers, cleansers, body care, and hair products, providing OEM/ODM solutions tailored to meet each client’s brand identity and product goals. Their focus on authentic Korean formulations, clean ingredients, and scalable production gives them a distinct edge, especially for brands looking to bring high-performance K-beauty concepts into their own product lines.

Why Beginners Should Partner with Seoul Mamas for Private Label Eye Mask Manufacturing? For new brands stepping into the skincare industry, choosing the right manufacturing partner can be intimidating. Seoul Mamas stands out as an ideal choice for startups and first-time private label brands, especially those focused on eye care, thanks to their transparent processes, proven product development success, and market-aligned innovation.

1. Deep Expertise in Korean Skincare Science and Eye Mask Innovation: Seoul Mamas specializes in patch-film and hydrogel technology, both of which are essential for high-quality under-eye masks. Their eye patch offerings leverage advanced Korean delivery systems, allowing active ingredients to absorb deeply and effectively—whether the goal is de-puffing, hydration, brightening, or anti-aging. As a manufacturer myself, I find their approach to eye mask R&D especially impressive: they use materials and formats that are clinically inspired yet consumer-friendly, setting the stage for new brands to launch eye care products that are both trendy and results-driven.
2. Full Private Label OEM Services with Customization Built-In: Unlike off-the-shelf white-label manufacturers, Seoul Mamas provides a tailored OEM experience. Their process includes custom product formulation, packaging development, and ingredient sourcing, which allows even beginners to create something unique and aligned with their brand message. Their capability to develop everything from eye creams and masks to toners and serums means that a brand can easily extend its product line over time, using a single, trusted manufacturing partner.
3. Western-Based Business Model with Korean Manufacturing Integrity: For many first-time skincare founders, navigating international supply chains can be overwhelming. Seoul Mamas bridges this gap beautifully. Based in the U.S., they act as a domestic liaison for Korean manufacturing excellence, combining the formulation sophistication of Korea with the business communication clarity of the U.S. This structure reduces lead times, avoids cultural misunderstandings, and makes collaboration more accessible for new businesses, especially those not yet ready to manage overseas suppliers directly.
4. Support from Concept to Shelf-Ready Product: One of the standout qualities of Seoul Mamas is their emphasis on end-to-end product development. They help brands go from a raw concept to a shelf-ready product, guiding clients through each step—whether it’s compliance, branding, or selecting high-performing actives. As a manufacturer, I respect their emphasis on client education and project transparency, two things that beginners in particular will find comforting and invaluable.
5. Strong Industry Recognition and Media Features: Seoul Mamas has been featured on national platforms like The Today Show for their creative product concepts, such as their viral Oscar Mayer Bologna face mask collaboration. This kind of press isn’t just fun—it’s a testament to their manufacturing capability, creative thinking, and quality assurance. Their ability to execute high-profile collaborations speaks volumes about their reliability as a scalable partner.
6. Focus on Clean Beauty and Ingredient Integrity: Clean, minimal-ingredient formulations are in high demand, especially in sensitive eye-area products. Seoul Mamas prioritizes clean ingredient lists, K-beauty formulation philosophies, and functional skincare benefits. They take a thoughtful approach to product creation—favoring gentle actives like caffeine, hyaluronic acid, niacinamide, and peptides—which means new brands can confidently position their products as safe, effective, and cruelty-free.

As a fellow manufacturer, I know how critical it is for beginners to find a partner who combines product quality, business reliability, and creative flexibility. Seoul Mamas hits the mark across all three. Their Korean formulation roots, custom OEM services, and U.S.-based client experience make them a rare hybrid in the world of private label skincare manufacturing—especially valuable for brands looking to launch premium, effective eye masks.

Whether you’re launching a minimalist under-eye hydrogel patch or a full K-beauty eye care collection, working with Seoul Mamas means you’re not just sourcing a product—you’re investing in a partnership that understands beauty trends, product science, and brand storytelling all at once. For any new brand looking to make a mark in the eye mask category, Seoul Mamas offers expert guidance and exceptional execution from day one.

Sourcinglab

Sourcinglab is a Seoul-based turnkey OEM/ODM manufacturer specializing in K-beauty eye masks, combining advanced formulation, global compliance, and branding support—making them a top choice for startups seeking trend-forward, high-performance, and beautifully packaged under-eye care products.

• Korea 🇰🇷
• Plumping & Moisturizing Eye Masks, Anti-Aging Eye Patches, Soothing Eye Patches, Restoring Eye Masks, Firming Eye Masks, Brightening Eye Masks, Cooling Eye Patches

As a fellow manufacturer in the skincare industry, I’m always on the lookout for partners who genuinely understand how to turn a beauty concept into a successful, market-ready product. Sourcinglab, based in Seoul, South Korea, stands out as a powerful and reliable partner for brands looking to develop K-beauty-inspired skincare products, especially in categories like eye masks. Their core strength lies in being a turnkey OEM/ODM solution provider, offering not just manufacturing but full-cycle services including formulation, branding, design, compliance, and packaging.

Sourcinglab isn’t just about pushing out standard cosmetic formulas—they position themselves as a bridge between Korean beauty innovation and international brand development. Their close collaborations with top-tier Korean R&D labs, including partnerships with Kolmar Korea (one of the industry’s most prestigious manufacturers), allow them to offer clients access to cutting-edge skincare technologies, paired with a design-first mindset and strong attention to product aesthetics. For brands looking to develop high-performing, trend-aligned eye care products, Sourcinglab brings a rare combination of K-beauty credibility, global vision, and startup-friendly execution.

Why Beginners Should Partner with Sourcinglab for Private Label Eye Mask Manufacturing? For new brands navigating the complexities of product development, particularly in niche categories like under-eye care, Sourcinglab offers a uniquely supportive and future-ready foundation to build on. Here’s why I believe they are especially well-suited for beginners launching their first line of private label eye masks.

1. One-Stop OEM/ODM Solution from Idea to Shelf: Sourcinglab positions itself as a complete turnkey partner, meaning they handle every step of the process—from ideation and formulation to packaging, branding, and regulatory support. For a beginner, this is crucial. Instead of coordinating multiple vendors or navigating regulatory hurdles alone, brands can rely on Sourcinglab’s structured development process to go to market fast, clean, and confidently, as their tagline promises. In my experience, this type of support is exactly what first-time entrepreneurs need to reduce friction and avoid costly missteps.
2. Specialization in K-Beauty Formulation and Trends: Being headquartered in Seoul, Sourcinglab sits at the epicenter of K-beauty innovation. Their focus on trend-driven product development ensures that eye masks produced through their labs reflect the latest skincare technologies—whether it’s hydrogel formats, biocellulose delivery systems, or infusion with trending ingredients like peptides, niacinamide, caffeine, or fermented actives. As a manufacturer, I’ve seen how quickly trends shift in the eye care category, and Sourcinglab’s ability to rapidly integrate those into R&D pipelines gives new brands a timely advantage.
3. Strong Design and Brand Building Capabilities: Beyond formulation, Sourcinglab places a major emphasis on aesthetic and brand presentation, which is especially important in the eye care and wellness segment, where packaging and perceived quality heavily influence purchase decisions. Their team helps with custom design, packaging development, and visual branding, ensuring the product not only performs well but also looks premium. For startups with limited in-house design resources, this service provides a critical edge in standing out in a saturated market.
4. Global Regulatory Compliance and Documentation: Regulatory hurdles often become a bottleneck for new skincare brands, especially when exporting to markets like the U.S., EU, or Middle East. Sourcinglab provides international documentation support and compliance services, helping brands ensure their eye masks meet regional safety, labeling, and registration standards. As someone who’s worked through the challenges of getting skincare certified across borders, I can say this is one of the most underappreciated but vital services a good OEM should offer—and Sourcinglab handles it well.
5. Flexible Approach for Startups and Growing Brands: One of the reasons I believe Sourcinglab is particularly beginner-friendly is their flexibility in accommodating various brand sizes and stages. Whether you’re launching your first eye mask SKU or scaling a full skincare line, they’re capable of adapting production and support to match your business’s pace. Their international team understands the unique needs of emerging brands, offering strategic consultations, low-barrier onboarding, and the guidance needed to scale intelligently.

As a fellow manufacturer, I know the pain points that beginner brands face when trying to bring an idea to life—uncertainty about formulation, branding inconsistencies, supplier communication issues, and a lack of industry insight. Sourcinglab addresses all of these challenges head-on, providing a comprehensive, collaborative, and innovation-driven OEM/ODM experience.

Their location in the heart of Seoul gives them immediate access to K-beauty R&D, while their international orientation ensures smooth communication, branding alignment, and business transparency. From hydrogel and biocellulose eye masks to serum-infused patches, they offer the infrastructure and creativity needed to bring next-generation eye care products to market.

For new brands seeking to enter the high-growth under-eye care market, partnering with Sourcinglab is more than a tactical decision—it’s a strategic investment in quality, trend relevance, and brand longevity.

Grace & Stella

Grace & Stella is a U.S.-based skincare brand known for its vegan, cruelty-free under-eye masks that blend clean ingredients with playful, feel-good branding—making self-care approachable, effective, and highly shareable for today’s beauty consumers.

• United States 🇺🇸
• Energizing Eye Masks, Moisturizing Eye Masks, Illuminating Eye Masks, Restoring Eye Masks, Firming Eye Masks, Revitalizing Eye Masks

As someone who has worked in skincare manufacturing for years, I pay close attention to brands that don’t just sell products—they sell experiences. Grace & Stella is one of those rare brands that has built an identity around joyful, results-driven self-care, and it shows in everything from their formulation strategy to their packaging and community engagement. Founded with the belief that skincare should be fun, effective, and cruelty-free, Grace & Stella has grown into a globally recognized brand offering vegan, ethically produced skincare essentials—and they’ve become especially known for their iconic under-eye masks.

Their product lineup includes everything from eye patches and sleep masks to lotions, body care, and aromatherapy, with a particular emphasis on hydration, soothing ingredients, and relaxation rituals. Their Blue Under Eye Masks, often mentioned by influencers and even celebrities like Jessica Alba, are designed to hydrate, depuff, and brighten the delicate under-eye area, with glowing customer feedback and widespread retail presence. But what makes them fascinating from a manufacturing standpoint is how they’ve built a brand that new businesses can learn a lot from—or even aspire to emulate through private label partnerships.

Why Beginners Should Partner with Grace & Stella for Private Label Eye Mask Manufacturing? For entrepreneurs entering the skincare space, especially the rapidly growing eye care niche, Grace & Stella’s approach offers valuable insights and a roadmap for success. While they are primarily a DTC brand rather than a manufacturer for hire, understanding their model helps clarify why and how a beginner could aim to build a line of private label eye masks that embody the same consumer appeal.

1. Category Expertise and Market Validation in Eye Masks: Grace & Stella’s Blue Under Eye Masks have achieved cult status, becoming a go-to for customers seeking quick under-eye rejuvenation. They focus on high hydration, visibly reduced dark circles, and puffiness relief, which align with the top consumer demands in the eye care market. As a manufacturer myself, I see their success as proof of product-market fit, especially in the wellness-meets-beauty category. Any brand starting out can benefit from this validation by modeling similar ingredient choices, textures (like hydrogel), and even delivery mechanisms.
2. Simple, Clean, Vegan, and Cruelty-Free Formulations: Grace & Stella has built its identity around clean beauty—no parabens, no sulfates, and 100% cruelty-free. Their products are vegan, ethically sourced, and made with skin-calming ingredients like hyaluronic acid, niacinamide, and botanical extracts. This is especially important in eye-area skincare, where consumers are more sensitive to irritation and ingredient transparency. For beginners in private label, creating eye masks with this same clean label approach is a low-risk, high-reward strategy in today’s values-driven market.
3. Fun, Feel-Good Brand Positioning That Resonates Emotionally: What makes Grace & Stella unique is how they transform skincare into an experience—”a night in, masking with your best friends,” as they say. Their tone is playful, empowering, and stress-free, which resonates strongly with Millennial and Gen Z audiences. Packaging is colorful, messaging is clear, and the brand doesn’t take itself too seriously—but it still delivers serious results. As a manufacturer, I always remind clients that your brand story matters as much as your formula, and Grace & Stella nails both. Beginners can learn from this by building not just a product, but an entire mood and message around their eye masks.
4. Retail and Online Scalability with Broad Appeal: Grace & Stella’s products are sold across major online platforms and global marketplaces, with a strong DTC strategy, social media presence, and glowing user reviews. Their approachable price points and gender-neutral branding allow them to scale without alienating niche audiences. For private label startups, this shows the importance of designing a product with multi-channel scalability and wide demographic appeal in mind from day one—especially in categories like eye masks, which are suitable for nearly every skin type and routine.
5. Consistent Consumer Feedback and Influencer Advocacy: With endorsements from high-profile names like Jessica Alba and viral visibility on platforms like TikTok, Grace & Stella benefits from authentic user-generated content and influencer support. Their under-eye masks are frequently featured in skincare routines, “get ready with me” videos, and self-care hauls. For private label beginners, this reinforces the value of creating photogenic, buzzworthy products that invite social sharing, especially in the beauty category. Eye masks, in particular, are visual, easy to demo, and emotionally tied to relaxation, making them a perfect starting point for brand engagement.

As someone who develops products for private label clients, I admire how Grace & Stella blends emotional branding, clean formulation, and practical performance into one cohesive offering. They prove that under-eye masks don’t have to be clinical or luxury-only—they can be accessible, fun, and deeply effective all at once.

For beginners entering the skincare market, eye masks offer a compelling entry point: low risk, high repeat purchase rate, and excellent compatibility with storytelling and brand differentiation. While Grace & Stella is not a direct OEM, their approach sets the standard for how eye mask products should look, feel, and function in the current beauty landscape.

If I were advising a new brand today, I’d point to Grace & Stella and say: “This is how you create skincare that feels personal, performs well, and earns lasting customer love.” Their formula is more than product-based—it’s brand-deep, emotionally smart, and market-proven. And that’s exactly the kind of thinking that drives long-term success in the world of private label skincare.

Patchology

Patchology creates clinically inspired under-eye gels and hydrogel patches designed for targeted skincare concerns, combining advanced actives like caffeine, retinol, and peptides with spa-like packaging to deliver both results and a premium self-care experience.

• United States 🇺🇸
• Rejuvenating Eye Gels, Rosé Eye Gels, Restoring Night Eye Gels, Illuminating Eye Gels, Bubbly Eye Gels, Perk Up Eye Gels, Smoothing & Hydrating Eye Patches

As someone who has been in the skincare manufacturing business for years, I’m always on the lookout for brands that push boundaries in both product performance and consumer experience. When I examine Patchology, it becomes clear that this is a brand rooted in innovation, precision, and sensory skincare—especially when it comes to eye masks. Unlike traditional manufacturers, Patchology has built its identity around delivering clinical-grade results with spa-like luxury, making them a leader in targeted treatment solutions such as under-eye gels and hydrogel patches.

While Patchology is primarily known as a direct-to-consumer brand, their meticulous approach to product development, ingredient innovation, and formulation consistency makes them a valuable benchmark for any brand—or manufacturer—interested in launching private label eye masks. Their site features a curated range of eye gel formulations addressing concerns such as puffiness, dryness, dullness, and fine lines, all packaged in aesthetic, consumer-friendly kits and singles.

Why Beginners Should Partner with a Manufacturer Like Patchology for Private Label Eye Mask Development? For entrepreneurs or new brands stepping into the beauty space, particularly in the functional skincare category, launching an eye mask line can be a strategic entry point. Working with a manufacturer or model like Patchology can significantly reduce the learning curve and elevate your product from day one. Here’s why:

1. Proven Focus on Functional Eye Mask Technology: Patchology doesn’t just create pretty products—they develop clinically inspired eye masks that serve specific skincare functions. From caffeine-infused de-puffing gels to retinol-based nighttime treatments, they emphasize ingredient transparency and functionality. This reflects a deep understanding of skincare science and consumer needs, something beginners often lack in the early stages of product development. Mimicking or partnering with such expertise ensures your product isn’t just on-trend—it delivers real, measurable results.
2. Extensive Ingredient Innovation in Eye Zone Care: The under-eye area is one of the most sensitive and difficult to treat areas of the face. Patchology’s product range shows a broad ingredient strategy, utilizing collagen, hyaluronic acid, peptides, niacinamide, caffeine, resveratrol, and even retinol. These ingredients are carefully formulated into hydrogel patches that are both highly absorbent and skin-adaptive. For beginners developing their first product, understanding how to work with these materials and actives is crucial—and Patchology offers a great blueprint or potential contract partner with established know-how.
3. Single-Use and Kit-Based Packaging Expertise: Patchology’s strength doesn’t stop at formulation—it extends to strategic packaging and product format. They offer both single-use packs and curated multi-use kits, ideal for retail, DTC, and gifting models. For beginners who may not yet know their ideal customer journey, studying this format offers key insights into how to optimize product appeal and consumer trial. Working with a partner that can provide both bulk supply and retail-ready unit packaging is invaluable at the startup stage.
4. Aesthetic Branding and Consumer-Centric Design: Patchology balances clinical performance with playful, approachable branding. Their product names—like Eye Want Cake, On Ice, and All Eyes on You—make high-efficacy skincare feel fun and relatable. For beginners, building a brand that connects emotionally with consumers is often more challenging than getting the formula right. Partnering with a manufacturer or model that understands the marriage between skincare science and storytelling can provide a major head start in developing a recognizable, trusted brand.
5. Clear Positioning in the Self-Care Category: One thing that really impressed me as a manufacturer is how Patchology positions their products not just as “skincare” but as self-care experiences. Their messaging focuses on ease of use, feel-good rituals, and quick results, tapping into a lifestyle narrative that goes beyond beauty. This type of emotional connection is often what turns a first-time buyer into a loyal repeat customer. For new brands, adopting this approach—via partnerships or formulation guidance—can build long-term brand equity.

As a fellow manufacturer, I respect Patchology not only for the quality and functionality of their eye masks, but for how they’ve defined a new standard in this category. Their clear skin benefits, luxury-level sensorial design, and effective ingredient use make them an example worth studying—or even collaborating with—for any brand looking to create high-performance, approachable eye care products.

For beginners, the eye mask category is rich with opportunity, but also full of technical and marketing challenges. By aligning with a manufacturing model like Patchology—whether through a direct partnership or by using them as a strategic reference—you can launch a product that is not only beautiful and on-brand but also highly functional and market-ready. And in today’s crowded beauty space, performance backed by consumer delight is what truly sets a product apart.

After reviewing these 11 outstanding private label eye mask manufacturers, it’s clear that while they each bring something different to the table—whether it’s small-batch flexibility, cutting-edge formulations, or sustainability-driven packaging—the common thread is their ability to transform ideas into tangible, customer-ready products. Eye masks, though compact in size, require a remarkable balance of functionality, comfort, and brand storytelling. Choosing the right manufacturer isn’t just a logistical step; it’s a strategic decision that directly impacts how your brand is perceived and how your products perform in the hands of consumers.

From my experience in the skincare industry, I’ve learned that a great product starts with a great partner—someone who listens, adapts, and aligns with your brand’s goals from day one. The manufacturers included in this list are more than suppliers—they are collaborators who understand the weight of innovation, the pressure of timelines, and the importance of quality. Whether you’re seeking full-service OEM support or simply looking for a reliable eye mask base to brand as your own, the right partner can make all the difference between launching a product—and launching a successful one.

If you’re still exploring your options or need a place to start, I genuinely recommend connecting with us at BlackBird Skincare. As a private label manufacturer, we specialize in helping emerging brands craft high-quality, custom eye masks with flexible MOQs, full creative support, and strict quality control. Whether your focus is brightening, anti-aging, hydration, or all of the above, we’re ready to help bring your product vision to life—every step of the way. Let’s create something exceptional together.

Contact us today!